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NJ TRANSIT to shower designated customer with ‘15-minutes of River LINE fame’

October 14, 2004

NEWARK, NJ – A huge party in Trenton will follow tomorrow’s arrival of the one-millionth River LINE customer at Trenton Station.

The one-millionth customer is expected to arrive at the station Friday morning and will be greeted by local, state and NJ TRANSIT officials. He or she will receive “15-minutes of River LINE fame” – that is, publicity in honor of the light rail’s 15-minute rush hour service – as well as a basket filled with gift certificates from local merchants, NJ TRANSIT collectible items and a River LINE monthly pass.

River LINE ridership now averages roughly 5,400 passenger trips per week, up 64 percent from its first week of service in March.

WHO: NJ TRANSIT officials, River LINE one-millionth customer

WHAT: Celebration of one-millionth River LINE customer

WHEN: Friday, October 15, 2004 at 9:30 a.m.

WHERE: River LINE Trenton Station, 103 South Clinton Ave., Trenton, NJ